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What unions expect employers to get wrong in bargaining

July 16, 2026
What unions expect employers to get wrong in bargaining

Most employers walk into bargaining focused on what they want to achieve. Unions walk in focused on what employers are likely to get wrong.

That difference matters. Because a lot of bargaining leverage doesn’t come from strategy, it comes from how the other side responds when things start to drift.

Unions don’t expect perfect execution

There’s a common assumption that unions are trying to “win” through superior strategy. In reality, they’re often watching for something much simpler:

Inconsistency.

They expect:

  • Messaging to shift between meetings
  • Different leaders to say different things
  • Positions to soften under pressure
  • Conversations to open areas that weren’t part of the original scope

Not because employers don’t have a strategy, but because they struggle to execute it consistently.

They expect operational leaders to carry the risk

What unions expect employers to get wrong in bargaining — article image 1

In most employer teams, operational leaders are involved in bargaining. That’s where unions focus their attention. Not because those leaders lack capability.

But because they:

  • Haven’t been trained in bargaining environments
  • Are more likely to respond in the moment
  • Are trying to be pragmatic or helpful
  • Don’t always see the downstream impact of what they say

That’s where small moments turn into leverage.

They expect employers to lose control of the narrative

Bargaining isn’t just about what happens at the table. It’s about what employees believe is happening. Unions will often assume that employers:

  • Aren’t communicating directly with their workforce
  • Are slow to respond to claims publicly
  • Will allow the union narrative to dominate

Once that happens, the balance shifts. Because bargaining becomes as much about perception as it is about negotiation.

They expect pressure points to work

Industrial action isn’t always the objective. But it is always part of the equation. Unions expect that:

  • Employers will react to the threat of action
  • Internal pressure will build quickly
  • Leadership will want to resolve things faster than planned

And when that pressure appears, that’s when positions often start to move.

What unions expect employers to get wrong in bargaining — article image 2

Where employers usually lose leverage

It’s rarely in the strategy document. It’s in moments like:

  • Answering a question too quickly in a meeting
  • Making a commitment to keep things moving
  • Letting messaging drift across different representatives
  • Failing to communicate clearly with employees

Individually, these seem small. Collectively, they change the direction of bargaining.

Where this leaves employers…

Unions don’t need employers to get everything wrong, they just need them to be inconsistent. Because that’s where leverage is created. If your team is negotiating this year, the question isn’t just whether you have a strategy. It’s whether your team can execute it under pressure.

Strengthen your bargaining preparation

Workvergent provides enterprise bargaining support for employers, helping negotiating teams prepare their strategy and manage difficult discussions. Explore our practical guide to enterprise agreements.

Talk to Workvergent about your next agreement.

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